SEO

How IDS Implements Best SEO Practices

If you have not yet been introduced to what SEO marketing is, then allow us to show you the path to your future in dominating your local market. Search Engine Optimization is the way that our team makes sure that your website, social media presence, advertising and all other online presence is geared towards getting eyes on your business. The internet is a great tool for business, but the algorithms for search engines like Google are complicated. So, many people pay for a website to be designed, but when no one can see your beautiful website, it really doesn’t make an impact on your bottom line.

Instead of focusing on just the visual aspects, our team of skilled SEO marketing gurus are able to design your website in a way that boosts your ranking on Google for relevant search terms. Getting eyes on your website is the very first step in making it possible for you to secure more sales. From our time researching and practicing the best SEO methods for web design, advertising, and content creation, we know exactly what Google and other influential search engines want. If you are looking for an opportunity to connect with the audience that is out there waiting for your products and services, then SEO marketing and web design is the way to go.

SEO That Keeps the Big Picture in Mind

Search engine optimization is a process that requires a holistic approach to online tools like Google, Facebook, and your own web design. When we talk about optimizing for search engines, we are focusing on what it will take to make every piece of online real estate most impactful. There are definitely people in your area right now that would use your business as their go to for all the services that you provide if they knew you were there. People are using their smartphones and Google to search for goods and services more than ever before, and that is not a trend that is moving anywhere but forward. If you can get your page on the first page of results for relevant search terms, the clicks on to your website are going to start booming.

A Balanced Approach

Our balanced and complete SEO web design, content, and marketing strategy is a guaranteed method of making sure that you connect to the desired audience. We have the technical skills to take your business from wherever you are on the results page straight to the top which is something that converts into sales. Making sure that you are seen is more than half the battle in the modern market, so if you are not getting the results that you need from your current online marketing strategies, we can help you fix it.

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Frequently Asked Questions

What is Search Engine Optimization (SEO)?

Search Engine Optimization (SEO) is the practice of enhancing a website to improve its visibility when people search for products or services related to the business in search engines. It involves optimizing content, structure, and on-page elements like keywords and meta tags, along with off-page tactics like link-building. The goal is to increase quality traffic to a website, improving chances of conversion and ranking higher on search engine results pages.
How do you measure SEO success?

SEO success is measured by increased organic traffic, higher search rankings, and improved click-through and conversion rates. Key indicators include tracking changes in the visibility of your website in search results, the quality and quantity of backlinks, and user engagement metrics like bounce rate and session duration. Ultimately, the goal is to see a sustained improvement in the number of quality visitors and conversions, indicating effective search engine optimization. At IDS we are invested in your success! We will guaruntee measurable results for your online prescence or you can terminate our agreement with a 30 day notice no questions asked!
How much does SEO cost?

SEO costs vary widely, with DIY approaches being free but time-consuming, and professional services ranging from $100 to several thousand dollars per month depending on the complexity and scale of the project. Freelancers and consultants may charge $50 to $150 per hour, while agencies typically require monthly retainers from $1,000 to $5,000 for more comprehensive strategies, and enterprise-level projects may exceed $10,000. The investment reflects the scope, industry competitiveness, and specific goals of the business, emphasizing SEO as a long-term strategy. At IDS we seek to keep the costs as low to the business owner as possible. We are not like other businesses, we do not gouge business owners just because other people might. We do honest work with honest pricing based on what your business needs are.
What are keywords?

Keywords are words or phrases that people use to search for content on search engines. They are crucial in SEO as they help define what the content is about, and aligning your content with the right keywords can help increase visibility and attract targeted traffic to your website or page.
Should I buy backlinks?

When done cautiously and strategically, buying high-quality backlinks can contribute to your SEO efforts! However, it's crucial to prioritize reputable sources, relevance, and a natural link profile to minimize risks. It should be part of a broader, more comprehensive SEO strategy rather than a quick fix, ensuring sustainability and adherence to best practices in the long term.
How long does SEO take?

SEO results typically begin to show within 3 to 6 months, but substantial outcomes and higher rankings can take 6-12 months or more, depending on the competitiveness of the industry and the quality of the implemented SEO strategy. It's a gradual process that requires ongoing effort, as building domain authority and adapting to search engine algorithm changes takes time. SEO should be viewed as a long-term investment rather than a quick fix to achieve sustainable and effective results. At IDS we are in this with you for the long haul! We want to see results for you just as much as you do!